Abstract Partners with K-Pop Agency Modhaus to Enhance Fan Engagement via Blockchain

Abstract, a blockchain platform, has forged a strategic alliance with Modhaus, an open-architecture K-Pop agency, to revolutionize fan engagement through decentralized technology. The collaboration will see Modhaus's Cosmo platform migrate to Abstract, enabling fans to participate in decision-making, collect digital assets, and interact with artists in unprecedented ways.

Cosmo's integration with Abstract promises faster performance, scalable infrastructure, and seamless onboarding via email or biometric authentication. "Fans gain blockchain benefits without needing technical knowledge," the announcement emphasized, highlighting the platform's focus on cultural relevance and consumer-first applications.

Modhaus CEO Jaden Jeong framed the partnership as democratizing fan participation: "This isn't about spectatorship—it's about giving fans authentic influence in the creative process." The MOVE signals blockchain's expanding role in entertainment, with Abstract positioning itself as the infrastructure for next-generation fan experiences.